In 1868 J. R. Watkins sold his first bottle of Red Liniment and ushered in the era of direct selling. Today, Watkins Incorporated is an international leader of the direct selling industry and rated one of North America's Top 10 Home-Based Business Opportunities by Business Start-Up magazine.

Watkins long, rich heritage is built on quality products, unrivaled customer service, and recognition by its peers as an innovative leader. It was J. R. Watkins' idea to put a customer satisfaction "trial mark" on his bottles, creating the first money-back guarantee in retail history.

Today, Watkins' products lines - gourmet food, health and nutrition, personal care, and home care - are sold across North America by Independent Marketing Associates with the same entrepreneurial spirit of J. R. Watkins. They reap the rewards of owning their own business: financial security, control of their careers, time to spend with family and friends, and unlimited income potential.

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